TV Advertising Cost in Nigeria Rates for Major Stations (Arise TV, Channels, AIT, TVC, NTA)
Do you want to know the cost of advertising on TV in Nigeria? It’s an important question for any business or brand today. After all, Nigerians love TV and spend an average of 3 hours a day watching it – so it has the potential to be very effective as an advertising medium.
For a free consultation about TV Advertising Costs in Nigeria Rates for Major Stations (Arise TV, Channels, AIT, TVC, NTA) Call 08140806869 or 07014039333
The cost of advertising on TV in Nigeria can vary greatly depending on the channel you choose. There are many major stations that offer their own rates and packages – such as Arise TV, Channels, AIT, TVC, NTA and more. To make it easier for you to get an understanding of what’s involved, here we’ll go over the different channels and their respective rates so that you can compare them and make a well-informed decision.
Arise TV Advertising Rates
If you’re looking to get your message out on Nigerian television, Arise TV is a great option. Arise TV is one of Nigeria’s most popular TV stations, and advertising on its channels can be quite cost-effective.
The rates for an advertisement on Arise TV typically range from ₦10,000 to ₦18,000 for a ten-second slot during primetime programs. Rates can also vary depending on the day of the week and time of day that your ad airs. For example, an ad airing during a weekend program can be up to 20% cheaper than an ad aired during a weekday program.
In addition to the cost of airtime, you’ll need to factor in production costs which can range from ₦200,000 to ₦500,000 depending on the type of advertisement you’d like to create. With these rates in mind, it’s easy to see why advertising on Arise TV can be an affordable option for businesses looking to make an impact in the Nigerian market.
Channels TV Advertising Rates
Advertising on Channels TV can be quite expensive and varies depending on the length of the commercial (15, 30 or 60-second spots). Generally, a 15-second spot costs around ₦100,000 per day. A 30-second spot will cost around ₦200,000 per day and a 60-second spot costs about ₦400,000 per day. You must also consider production costs of your commercial if you do not already have an ad ready to go.
It’s worth noting that these prices are based on buying airtime on one particular station – so if you want to air your advertisement across multiple channels and networks, then you should expect your costs to increase accordingly.
AIT (Africa Independent Television) Advertising Rates
AIT (Africa Independent Television) is one of the biggest TV stations in Nigeria. If you’re looking for something that will reach a large audience, then AIT is a great option. But how much does advertising on AIT cost?
When it comes to TV advertising, there are a few factors that go into the overall cost. The first is the time slot you choose – typically, prime time slots (like those during big events or near holidays) will cost more than regular timeslots. Second, you’ll need to consider the length of the commercial – this will affect pricing as well. And lastly, you’ll also want to consider any extra costs like production or editing services.
The cost of advertising on AIT can range from ₦400,000 up to ₦2 million depending on your needs. Here are some examples of potential costs for 10-20 second spots:
- 10 seconds = ₦ 400k -₦ 750k
- 20 seconds = ₦ 550k – ₦ 1 million
For longer commercial spots (30 seconds or more), prices may range from ₦2 million and beyond depending on how many slots and when they air. So as you can see, there is quite a bit of room for flexibility when it comes to choosing an advertising package with AIT.
TVC Advertising Rates
When you’re trying to decide which TV station to advertise on, one of the biggest decisions is cost. After all, you want to get the most bangs for your buck and don’t want to spend too much on advertising.
So what should you expect to pay when advertising on TVC? Here’s a quick breakdown:
30-second ad spots:
A 30-second advertisement on TVC ranges from ₦80,000- ₦400,000. Prices may vary depending on the type and duration of ad spots you want.
You can also purchase promo spots from TVC that air from 1-3 times per day over a period of two weeks — these range from ₦200,000 – ₦300,000. All in all, you could expect an advertising campaign with TVC Nigeria to set you back at least half a million naira per month.
NTA Advertising Rates
When it comes to advertising your business in Nigeria, you’ll definitely want to consider NTA as an option. After all, the network boasts an impressive reach, with millions of viewers tuning in every day for the latest news.
So what about cost? Here’s what you can expect:
- Gearing up for a single ad campaign can cost anywhere from ₦100,000 to ₦500,000 (or more!)
- Weekly ad packages start at around ₦280,000 for single spot placement
- Monthly ad campaigns range from ₦1.4 million to ₦7 million
- For a full year’s worth of ads, plan on investing around ₦18 million
- Production fees vary based on media type (video vs. audio vs. graphics) and length of your campaign
Additionally, NTA offers discounts on certain packages and can help tailor an inexpensive package that meets your budget and advertising needs. All in all, NTA is an excellent choice when it comes to TV advertising in Nigeria and beyond!
Alternative Advertising Options besides TV: Billboards, Radio, Digital Ads
Another way of getting your message across Nigeria is through billboards. The rates can range from ₦5,000 to ₦500,000, depending on its location and size.
If you’re looking for a more cost-effective option, radio advertising can also be a great choice. It costs approximately ₦8,500 to ₦40,000 for a 30-second slot on any radio station in the country.
As for digital advertising, rates start from as low as ₦ 1,000 per month — which makes it a great option if your target audience is tech-savvy. Additionally, you can be more precise with the targeting options available with digital ads like display ads or social media advertising.
Whether you’re opting for TV advertising or any of the alternative options mentioned above, all of these involve an upfront payment and could require you to work with numerous vendors. Before committing to any type of advertising campaign in Nigeria, it’s important to consider budget restrictions and overall goals in order to make the best decision possible.
TV Advertising Cost in Nigeria
While TV advertising might be a great way to reach a large audience, it’s important to remember that it’s not the only option. Other forms of alternative advertising, such as digital media, streaming services, and out-of-home advertising can also be used to reach people in Nigeria. Depending on your budget and target audience, you might want to consider these other options as well.
When it comes to TV advertising costs in Nigeria, there are various factors that come into play. Cost fluctuates based on things like the duration of the ad and the time of day it’s aired. So, it’s important to do your research and find out the exact cost of each station in order to get the best deal and reach the most people.
For TV Advertising Costs in Nigeria Rates for Major Stations (Arise TV, Channels, AIT, TVC, NTA) Call 08140806869 or 07014039333
Visit the link for Billboards advertising at the Lagos airport and other airports in Nigeria